The story of husband and wife company and 9 golden rules

(TBKTSG) - In recent days, the story of the prestige of a big brand being seriously affected by the personal conflicts between a husband and wife who run a family company has become a hot topic in the community. fellow entrepreneurs, although this is not a new story in our country as well as in other countries. From the perspective of a person starting a business with his wife, I would like to share some personal thoughts and personal experiences with readers.

Difficulties and advantages

Grandparents have said that the hardest thing for a husband and wife is to keep four of them together. It is eating together (sleeping, staying), playing together, studying together and working together. It is natural for husband and wife to live together, then find something to play together. When we can play together, we learn together. Studying here is learning about knowledge, skills, experience, lifestyle, school of life... to have the same perspective and ability. After overcoming the three things mentioned above, doing it together is the last difficulty.

When working together, the two are both colleagues and husband and wife. "If the husband and wife agree to slap the East Sea, they will also dry up", that is undeniable when the couple works together. As husband and wife, they understand each other very well, this is the most favorable point for co-founders and in the start-up stage. The two have eight hours more time together than normal colleagues, can support each other in their work, and because of their companionship and development, can empathize with each other in difficult times.

But how to separate this relationship in the company is very difficult. To do so, businesses must have their own rules, regulations and operating regulations that everyone must comply with so that the business can operate well and raise the company to a professional level. In that environment there will be no “exceptions” for both spouses. However, if the capacity of one of the two people is not suitable, or unfortunately the results are not as expected, the "break up" of each other will not be easy and simple. As husband and wife, when they get along, everything is shared and sometimes there is no need to say or write it down. But when it comes to conflicts or difficulties, both have no basis to resolve that common ground. It is true that we always believe and hope for good things, but preparing for the worst may not be superfluous, that way everything will be clear and easily resolved when there is a conflict.

Even the writer personally started a business with his wife. In the beginning, due to not having the same opinion about starting a business and building a company, the two often clashed and clashed. After a while, we realized many things, then sat down to discuss together, clearly defining the roles and responsibilities of each person to build a fortune together.

9 golden rules

To promote the strengths of both husband and wife when starting a business and protect the company's brand, we have agreed to come up with 9 rules and are determined to do it together.

Respect each other. When both husband and wife decide to work together, it means that they believe in each other's abilities, skills, and attitudes, and believe that both can contribute to mutual success. Therefore, both must always treat each other professionally and respectfully in all matters.

Clarify the roles and responsibilities of each person. To ensure that the husband and wife both agree and agree on ideas, strategies and business development plans. Both must make it clear who is responsible for which part and each must be given some creative space to bring about the best results. Should avoid the close attention to every detail of the spouse for the other.

Build systems and processes. Building systems and processes is essential for businesses of any size. The number of processes in the enterprise must be optimized to ensure that creativity and innovation in the enterprise has a chance to flourish. Even husband and wife must have processes for working and interacting with each other, and must be done at the beginning of a business to ensure that the company can grow, expand and grow later. This will prevent conflicts and confusion among owners and employees as the company enters a period of rapid growth.

Who is the final decision maker? Many couples decentralize equally, leading to a situation where there is no one to make the final decision when there are conflicting opinions. Both need to clearly define this for each specific issue, should not concentrate power on just one person. Because both spouses have certain skills, experience and capabilities, it is necessary to promote and optimize the internal resources of both. In my wife's business today, I am responsible for the vision, strategy, sales and marketing, while my wife is in charge of joint management, operation and execution of the plan. In the past, when we did not have such a clear assignment, some tasks and strategies in the company were not implemented successfully.

Set clear limits and boundaries for when both spouses need to end work and begin personal relationships. Couples who work together on a 24/7 schedule is a bad idea. We need to clarify the “rules and rules” between husband and wife as to when work ends and not allow anything to break this. Conversely, when the couple spends personal time together, never talk about work or the company. And be careful not to bring discussions to bed….

Make sure each person can do his or her job well and doesn't depend on the other. This is the best way because it allows each person to do their job professionally and efficiently.

Working together on “strategic thinking”. Couples should try to avoid conflicts with each other as much as possible, as both work towards the same goal. There should be no conflict and conflict about who spends more time with the company, who makes more money, who brings in more customers… but let's share the risks, efforts and successes.

Take time for yourself each person. It is easy for husband and wife to get caught up in company problems, work and family relationships, children, housework, etc. Both husband and wife need to be in good health by starting a business and leading the public sector. You will spend a lot of your energy. Get enough sleep, eat healthy and enough meals, exercise, travel, participate in activities to refresh and enrich your life. Work-life balance, especially with you and your wife.

Build the legacy team for the business as soon as possible. The couple has worked so hard together to make the business successful, we shouldn't wait until the business is successful, or when the couple retires, to think about this. If you have children, consider whether they are the next generation of leaders. Think your employees will be able to operate and lead the company to continue to be successful when you and your husband leave the company? And calculate when to retire and how much money you and your spouse need to live on? Think as soon as possible and take the time to think seriously about the issue.

Brand is owned by the whole business, not by individual spouses, it is the contribution of a collective and cultivated over a long period of time with a lot of efforts. Therefore, maintaining and protecting the brand is the job of everyone in the business, especially the key people. Do not let a minute of discord between husband and wife erase a brand that has been built for a long time, especially during the period of "co-suffering" during the initial period of operating and building a business.

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